Search engine Google is countering the release of Apple?s latest devices by unveiling its latest smartphone the Google Nexus 5X priced at Rs 31,900 in India ($379 in the US), which will be made available from mid-October here ? the device has a 5.2-inch screen. Needless to say, the smartphone is priced under the posh devices from Apple like the new iPhone 6S and 6S Plus ? in fact Google has priced it even lower than Samsung's offerings.
Google Nexus 5X, which has been created in
partnership with South Korea's LG, looks to showcase the new Google Android 6.0
Marshmallow OS ? a new version of Android software designed to steer and
document even more of its users? lives. The smartphone is available for order
in the US, UK, Japan and Ireland, and countries like India will be added by 15,
October.
In a multiscreen world, it is even more
important for Google to do the hard work so the experience is simple and
delightful for the users,? Google CEO Sundar Pichai said.
The Google Nexus 5X, unveiled at a San
Francisco media event, will be sold unlocked and that means those who do not
like contracts with telecom companies will not be forced to go to them. Those
who are are savings-oriented, therefore, would be willing to pay the full price
as in the long run, they will save money.
On the Google Nexus 5X, Google Android 6.0
Marshmallow OS allows fingerprint sensors to unlock the smartphone and packs
other features including Android Pay.
While Apple has its own smartphones, the
ubiquitous iPhones 6S and iPhone ^S Plus (the latest), Google makes the Android
mobile OS and gives it away free to those who make the hardware? The companies
across the entire world by now (80% smartphones across globe run on Android).
However, through the Nexus smartphone Google looks to control the initial
launch and hog the limelight in a not as opulent as Apple-type events.
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